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068.R55. Lazer SuperSkin. Rover

Skin biomimicry applied to helmet design.
With over 80% of fatal motorcycle accidents due to head trauma, rotational head injury is currently seen as the greatest cause of brain damage or death for motorcyclists involved in road accidents. Manufactured by Lazer Designs and designed by U.K.-based Industrial Design Consultancy (IDC), a new helmet design promises to protect cyclists by simulating the way the human skull protects itself from rapid rotational injury.
The new helmet, named SuperSkin, tackles this directly using a special new technology that mimics nature’s own simple design – skull and skin. Superior in design compared to standard helmets, stringent tests show that the SuperSkin product design reduces rotational impact by an unprecedented 50% and the subsequent possibility of brain damage by 67.5%…

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